Our Privacy Policy
VF Imagewear recognizes that you care how
information about you is used and shared and respects your privacy.
This Privacy Policy informs you of how information is collected on
and through HoraceSmall.com (the "Web Site") and how we
use and disclose this information. Information collected on or
through this Web Site may be collected by VF Imagewear or
by third-party service providers acting on our behalf. The term
"we" as used in this Privacy Policy may include our third-party
service providers, particularly with respect to the collection, use
and storage of information. By accessing this Web Site, you agree
to be bound by this Privacy Policy.
Please be advised that the practices described in this Privacy
Policy apply only to information gathered through this Web Site
and, where applicable, through the Customer Service Department in
connection with this Web Site. This Privacy Policy does not
necessarily reflect our practices with respect to information
gathered through other web sites that we operate or through
off-line means.
This Privacy Policy was lasted updated August 1, 2010. This Privacy
Policy may be updated from time to time. Please check back
periodically for further updates and changes.
Please note: The servers that make the Web Site
available and that store the information that is collected on or
through the Web Site may be located in the United States of America
("USA"). If you are located outside the USA, please note that the
information you provide will be transferred to the USA. The laws of
the USA may not provide the same level of legal data protection as
the country from which you access the Web Site. By using the Web
Site and submitting Personal Information to us, you consent to and
authorize such transfers and the use and processing by us of
information as described in this Privacy Policy.
For the purposes of this Privacy Policy, "Personal Information" is
personally identifiable information about an individual person
including, but not limited to, a person's name, physical address,
e-mail address, and telephone number, as more particularly
described under applicable U.S. privacy laws.
What Information About Me Is Collected and
Stored?
Information You Provide:
We collect and store information that you provide on or through the
Web Site and that you provide to our Customer Service Department in
connection with your access and use of this Web Site. Though you
may use portions of this Web Site without providing any Personal
Information, in order to take advantage of the full capabilities of
this Web Site, you will be required to provide certain Personal
Information. For example, you must provide Personal Information in
order to place an order or to register for an account on or through
this Web Site. We may request, collect and store some or all of the
following types of Personal Information: name, billing address,
shipping address, e-mail address, telephone number, financial and
payment information, such as credit card number and expiration
date, and other similar information.
In addition, you may provide certain Personal Information about
third parties on or through the Web Site. For example, you must
provide us with Personal Information about a third party when you
request that we ship an order to a third party or request that we
send your "wish list" to a third party. The information collected
regarding a third party may include that third party's name,
address, phone number, fax number, e-mail address, physical
address, and other similar information.
If you provide Personal Information to us, including Personal
Information about individuals other than yourself, you represent
and warrant: (i) you have the authority to provide that Personal
Information and to grant us the right to use that Personal
Information consistently with this Privacy Policy, (ii) you have
provided that Personal Information voluntarily, and (iii) you
consent to the use of that Personal Information in the manner
indicated by this Privacy Policy. If you provide a third party's
e-mail address to us, you represent and warrant that you have the
consent of that third party to provide his/her e-mail address to
us.
Aggregate and Automatically Collected
Information:
We collect and store certain other non-personally identifiable
information automatically whenever you interact with this Web Site.
For example, we may collect your Internet Protocol (IP) address,
browser information and reference site domain name when you visit
this Web Site.
Use of Cookies/Web Beacons. Like many other web
sites, we may collect information regarding customer traffic
patterns and site usage by using cookies, web beacons and related
technologies. We use the information gathered from cookies, web
beacons and related technologies to analyze and understand how the
Web Site is used and to enhance your visits to the Web Site. For
example, we may use cookies and related technologies to: (i)
customize account pages for you, (ii) track user visits and account
features, (iii) determine what features and pages are most
frequently requested or visited, and (iv) save your password so you
do not have to provide it each time you visit the Web Site.
"Cookies" are small text files that a web site sends to a user's
hard drive through the browser for data storage. Most browsers
accept cookies automatically but allow you to disable them. By
disabling or otherwise rejecting cookies, you may not be able to
take full advantage of all offerings on this Web Site. We recommend
that you leave cookies "turned on" so that we can offer you a
better shopping experience on this Web Site.
We use third-party service providers to provide Internet data
hosting and to help us measure and determine how visitors use our
Web Site and the effectiveness of our Web Site and promotions in
order to help us improve and optimize our Web Site and the products
and services we offer. Those third parties may place web beacons or
pixel tags on certain pages of our Web Site or use cookies in order
to facilitate collection of information regarding your use of the
Web Site each time you visit the Web Site.
In addition, some of our e-mail communications to you may include a
"click-through URL" linked to a particular page on the Web Site. By
clicking on one of these URLs, you will automatically enter our Web
Site and we may collect information related to the "click-through."
You may avoid having this information collected by not clicking on
URL links in our e-mail communications.
How is Information Used and
Disclosed?
Personal Information:
Personal Information collected on or through this Web Site is used
to provide the products and services that you have ordered or
requested, to process and ship orders, to send order and shipping
confirmations and to provide customer service. If you sign up to
our e-mail list or otherwise opt-in to receive promotional
communications in connection with this Web Site, we may also use
the Personal Information you provide to contact you about sales,
special offers and new site features and to send you other
promotional communications. You may manage your preferences as
described below under "Can I Indicate Whether or Not I Want To
Receive Promotional Communications?"
If you request us to ship products to a third party and we are able
to determine the information you provided pertains to a third
party, we will use the Personal Information you provide regarding
that third party only to process and ship the product to that third
party and to confirm shipment. In addition, we may retain that
Personal Information as reasonably necessary to appropriately
document our business activities and for archival and record
retention purposes. If you request us to send your "wish list" to a
third party, we will use that third party's e-mail address only to
send the requested e-mail.
Aggregate and Automatically Collected
Information:
Automatically collected information is used to analyze and improve
this Web Site, gauge the effectiveness of our e-mail communications
and your level of interest in particular areas and to provide our
customers with a fulfilling shopping experience.
We may aggregate and use certain automatically collected
information and non-personally identifiable information for
research or marketing purposes and may share, sell, rent, trade or
publish that aggregate information and statistical data derived
from such information with our marketing partners, advertisers or
other third parties for research or marketing purposes. We do not
use automatically collected information to identify a particular
user.
We may on occasion combine information we received on or through
this Web Site with information obtained from other sources and
outside records to enable us to update and correct the information
contained in our database and to provide product recommendations
and special offers that we think will interest you.
With Whom is Information
Shared?
Except with your consent or as described in this Privacy Policy, we
do not sell, rent or share with third parties any Personal
Information that you provide to us on or through this Web Site or
through the Customer Service Department in connection with the Web
Site.
We may share Personal Information you provide to us with certain
third parties that perform services on our behalf. The services
provided by those third parties may include: operating this Web
Site, hosting this Web Site, providing the products and services
you request through this Web Site, authorization and processing of
your payments, product fulfillment, fraud protection and credit
risk reduction, product customization, marketing and promotional
material distribution, web site evaluation, data analysis and,
where applicable, data cleansing. Those third parties are not
authorized to use or disclose Personal Information you provide to
us on or through this Web Site for any purpose other than to
perform the services designated by us.
We may share Personal Information you provide to us with a third
party if we are required by law to disclose that Personal
Information. For example, we may be required to disclose Personal
Information to respond to a subpoena, court order or other legal
process. We may also disclose this information in response to a law
enforcement agency's request, or where we believe it is necessary
to investigate or address unlawful acts or acts that may endanger
the health or safety of a consumer or the general public, to verify
or enforce compliance with the terms of use and policies that
govern our Web Site or as otherwise required or permitted by law.
In addition, the Personal Information you provide to us may be
transferred as an asset in connection with a merger or sale
involving all or part of VF IMAGEWEAR or as part of a
corporate reorganization, stock sale or other change of
control.
Children and Privacy
This Web Site is a general audience website and is not directed for
use by children. We do not intend to collect Personal Information
from anyone who is under the age of 13. If you are under the age of
13 you should not provide any Personal Information to us and you
should use this Web Site only with the involvement of a parent or
guardian. If you are a parent or guardian of a child under the age
of 13 and suspect he/she has provided Personal Information on or
through the Web Site, please contact us as set forth below under
"How Can I Contact You Regarding This Privacy Policy?"
What Steps Are Taken To Keep Personal Information
Secure?
The security of your information is important to us. The Web Site
employs various technical and security measures designed to help
protect the Personal Information we collect about you. We have
instituted security procedures and measures to protect our servers
and networks that store Personal Information. Unfortunately, no
transmission of information over the Internet can be guaranteed to
be 100% secure and, therefore, we cannot ensure or warrant the
security of any information.
In order to help protect Personal Information you provide to us,
you: (i) should not share your password or account information with
others, (ii) should use a secure web browser, and (iii) change your
password frequently. If you wish to cancel a password, or if you
become aware of any loss, theft or unauthorized use of a password,
please contact us as set forth below under "How Can I Contact You
Regarding This Privacy Policy?"
How Can I Access, Correct and Update Personal
Information?
You may access, correct and update certain Personal Information
that you have provided to us by clicking on the "Manage Your
Account" area of this Web Site and following the instructions set
forth therein or by contacting us with your request as set forth
below under "How Can I Contact You Regarding This Privacy
Policy?"
We reserve the right to retain any Personal Information reasonably
necessary to appropriately document our business activities and for
archival and record retention purposes. We will store Personal
Information for as long as reasonably necessary for the purposes
described in this Privacy Policy. You may find out more details
regarding this Privacy Policy by contacting us as provided below
under "How Can I Contact You Regarding This Privacy Policy?"
Can I Indicate Whether or Not I Want To Receive
Promotional Communications?
There are several ways in which you can tell us whether or not you
want to receive promotional communications from us. When you set-up
an account or click on the "Manage Your Account" area of this Web
Site, you will have an opportunity to make or change your
selections in this regard. You also will have an opportunity to
change these selections by clicking on an "unsubscribe" hyperlink
contained in promotional e-mails we send you. If you have not
established an account but have instead signed-up for our e-mail
list, you will be able to change your e-mail preferences by
clicking on an "unsubscribe" hyperlink contained in promotional
e-mails we send you. Please note that removal of Personal
Information from our database or "opting-out" will not stop
marketing or advertising content that is generated for distribution
or is otherwise queued for transmission to you prior to the time
when we can implement your request.
If you establish an account, you may receive certain types of
communications even if you have not opted-in to receive them
because these types of communications may be necessary in order to
maintain an account on the Web Site.
What Happens When I Link To or From Another Web
Site?
This Web Site may contain links to or from web sites to which this
Privacy Policy does not apply ("Linked Web Sites"). Please be
advised that the practices described in this Privacy Policy do not
reflect the practices regarding information collection, use and
disclosure of Linked Web Sites or the owners or operators of those
Linked Web Sites. Your use of Linked Web Sites will be governed by
the terms of use, privacy policies and other terms, notices and
policies set forth on or referenced in those Linked Web Sites. We
encourage you to be aware of when you leave this Web Site and to
read the privacy policies of each and every web site that you
visit.
Surveys, Contests and
Sweepstakes
We may conduct surveys and run contests or sweepstakes relating to
this Web Site, either ourselves or through a third party. In the
event we conduct surveys or run a contest or sweepstakes, a set of
rules or terms governing the survey, contest or sweepstakes will be
provided. The rules or terms for each survey, contest or
sweepstakes will specify how the information gathered from you in
connection with the survey, contest or sweepstakes will be used and
disclosed and otherwise govern your participation in the survey,
contest or sweepstakes. Please read such rules carefully before
participating in or entering any survey, contest or sweepstakes
relating to this Web Site or any other web site.
Changes to This Privacy
Policy
We reserve the right, in our sole discretion, to revise, change, or
modify this Privacy Policy at any time. You should check this Web
Site periodically to see if any recent changes to this Privacy
Policy have occurred.
How Can I Contact You Regarding This Privacy
Policy?
If you have any questions or concerns regarding your privacy or the
Privacy Policy you can send a request with your concerns or any
further questions to us by using the contact information provided
below:
eBusiness Manager
VF Imagewear, Inc.
545 Marriott Drive
Nashville, TN 37214
